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The Value of Pinterest

Why My Pinterest Addiction Is Good for My Writing Career

I have a lot of stuff I should be doing on a daily basis.  I have a writing schedule I need to stick to.  I have a husband, children and a household to run. Everyone says Facebook is a time suck. Not for me. Pinterest is it. The second I get on Pinterest, I am immersed.

I love bright and sparkly. When I get on Pinterest, my brain says “Ohhhhh shiny….” And the next thing I know, two hours have gone by. I love the recipes, funny quotes, clothes, shoes, cars and the stuff that reminds me of my childhood. What is not to love about this site?

I’m an addict. There, I’ve said it. I’m addicted to Pinterest. I really can’t just use it in moderation. It’s an all or nothing proposition for me but as it turns out, it’s a good thing. Mostly.

The nice thing? A lot of this can be productive. I used to think Pinterest was only good for recipes, cute dog pictures and crafts I was never going to do. Don’t get me wrong, that’s one way to use it, but Pinterest shouldn’t be underestimated and here is the reason. Traffic.

23315332Pinterest drives traffic. And well it should because really when you think about it, Pinterest is a search engine. A search engine with lots and lots of people looking for all kinds of stuff.

Also, as a romance author, who is my main demographic? Women. Who are the main users of Pinterest? Women. Pinterest is a search engine being used almost exclusively by the demographic I’m trying to reach. For this reason alone it’s a platform that shouldn’t be ignored.

Now do I focus exclusively on my books when I’m on there? Absolutely not. I have varied interests and they are all on there, but that definitely works to my advantage. On top of that, I don’t have to necessarily interact with anyone. As an introvert at heart, this is a huge plus as far as I’m concerned.

I’m doing the workshop “Pinterest for the Confused and Terrified” for the California Dreamin’ Conference and I would love to share with you all the many ways you can use Pinterest to help promote your brand, your books and attract readers. I have tons of ideas and tips. And I do love to share my addiction with others.

Professional-Picture-MKElena Dillon writes Young Adult Romantic Suspense. She lives in Southern California with her husband and kids. She spends her days writing and catering to their English bulldog, Brutus.

Connect with her online on Twitter, Facebook or her website. Or…you might find her on Pinterest!

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